John Gelardi is an artist and designer who’s always searchin’ to synthesize the synthetic. He looks through the physical trash, sifts through digital scraps, and uses procedural processes to build material archives. He then mines and combines their contents, seeking to uncover emergent properties in order to coax meaning from the detritus of daily life.
His works undergo cyclical transformations: photographs become graphics, graphics become objects, and objects become photographs. These material shifts enable John to amplify inherent qualities of visual culture with the goal of both mystifying and providing insight into it. Ultimately, his constructions invite viewers to reconsider their relationship to their surroundings by raising questions of perceptual value.
